ChatGPT & Generative AI: Prompt Engineering for Business
What you'll learn
- Understand what a prompt is and what role it plays in your generative AI work
- Understand what AI systems are vs. large language models (LLMs) vs. ChatGPT and individual AI interfaces
- Be able to architect a business-grade AI prompt
- Be able to leverage in-context learning to enable the generation of pro-grade AI output
- Be able to force an output structure on your generative AI work so that your prompts can be scaled into business systems and workflows
- Understand data security / privacy issues surrounding generative AI work and proprietary data
- Be able to leverage advanced prompting techniques to reduce hallucinations and improve output quality
- Expand your thinking, seeing business functions where AI / LLMs can create value that you may not have seen before
Requirements
- No prompt engineering skills needed. You will learn everything you need to know here.
Description
You Can 20x Your Productivity by Developing Prompt Engineering Skills for Business
Welcome to the future! Artificial intelligence and large language models like ChatGPT are revolutionizing how businesses operate. These powerful technologies can automate workflows, enhance productivity, and uncover game-changing insights.
But harnessing their potential requires skill. You need to know how to speak their language--how to architect the perfect prompts to guide your AI assistant. That's what you'll learn in this cutting-edge course.
Inside, you'll discover the art and science of prompt engineering from AI expert and veteran online instructor Davis Jones. His plain-spoken, engaging teaching style has already helped nearly a million learners globally. Now he's crafted an immersive learning experience to make you a prompt pro.
In bitesize video lectures and active learning exercises, you'll codevelop prompts with Davis step-by-step. You'll start by structuring high-level prompts using his ICO framework--Instructions, Context, Output. From there, you'll move on to advanced techniques like emotional appeals, delimiter tags, markdown formatting, and output handlebars.
You'll also get to participate in an interactive prompt design simulation that provides real-time feedback on your approach. Plus, you'll meet AI experts in the "Voices from the Field" video segments and discover how they leverage prompts in their day-to-day work.
Along the way, you'll build real-world business prompts, like pre-screening warranty claims or summarizing research reports. And you'll gain lifetime access to Davis' library of super prompts for business tasks like:
Preparing for negotiations
Screening resumes
Preparing reports
Creating marketing plans
Developing Job Descriptions
...and much more!
The course also comes with a comprehensive study guide covering key concepts, definitions, citations, an outline of course modules, and links to external AI ethics and safety resources.
By course end, you'll confidently architect prompts that help your business leverage the upside of AI while mitigating the downside risks. And you'll earn a verified Prompt Engineering Certificate you can proudly share on LinkedIn and your resume.
If you're ready to unlock the promise of AI for your company or clients, this is the course for you. Enroll today and claim your place among the new generation of prompt engineers powering the AI revolution!
Who this course is for:
- Managers and business leaders
- Freelancers, entrepreneurs, and solopreneurs
- Researchers, lab scientists / lab operations experts, and data analysts
- Sales and customer success professionals
- Marketers (e.g. content marketers, email marketers, ad specialists)
- AI consultants / management consultants
- Non-profit leaders
- Educators (K-12, high school, higher ed)
Instructors
Davis Jones is the Chief Learning Officer for Eazl, a business school whose courseware is used by organizations like Tesla®, Harvard, the World Bank, and Lyft® and more than 500,000 students worldwide. Mr. Jones also participated in the Harvard University Graduate School of Education Leaders of Learning.
Mr. Jones began his career in digital education following the publication of Career Hacking™, a learning experience helping people making career transitions. Today, it is the best-selling career management course in the history of the Internet and is integrated into undergraduate and graduate-level programs at the University of San Francisco, EDHEC Business School, Sonoma State University, and many other colleges and universities in the US and abroad. Following the publication of Career Hacking™, Mr. Jones negotiated commissions for Eazl to produce courseware on digital marketing, digital customer service, and multiple other business topics. Today, this courseware is used by organizations in both the private (e.g. Tesla®, PayPal®) and public (e.g. the World Bank) sectors.
Mr. Jones earned undergraduate (economics) and graduate (MBA) degrees from traditional universities. He is also a committed lifelong learner. In addition to his participation in the Harvard Graduate School of Education Leaders of Learning program, Mr. Jones has earned credentials from New York Museum of Modern Art® (Teaching with Themes), Udemy® (Trademark Law), and independent learning organizations (Yes I’m a Designer™ / Adobe Illustrator®).
Since launching in 2013, Eazl courseware has received more than 20,000 5-star reviews. Today, Eazl courseware helps teams at Tesla®, PayPal®, Lyft®, Apple®, Adidas®, Harvard, the World Bank, and many other leading organizations make faster progress on their goals.
Zero PowerPoint policy: You will never see a PowerPoint presentation in an Eazl course. Instead, you'll find fun, interactive courseware featuring animated content created by tasteful designers (not an automated doodle drawing program), interviews with practitioners in the field, exercises that give you a chance to apply what you're learning in real time, and other interesting educational modalities.
Cutting-edge learning science: Our goal is to enable you to learn as much as possible as quickly as possible--and to remember what you've learned. So, we've partnered with learning scientists to leverage digital teaching practices that help us help you learn, and retain, information quickly.
Resources to take with you: Your learning experiences with Eazl includes many cloud-hosted resources that you can access on any device at any time. For example, maybe you used a template in one of your Eazl courses... that template will be available to you in the cloud at any time! So, next time you're at work and you need to get something done fast, your Eazl resources are right there with you.
Debt-free education for all: You will not go into debt learning with Eazl. We strive to provide you with cutting-edge, world-class courseware that's so affordable that you don't have to think twice about taking the next step towards your professional goals by learning with us.
Thanks for learning with us!